Starting today, one of the biggest social networks on Earth, Instagram, will feature the official profile of one of the greatest idols in both Brazil and the world: Ayrton Senna.
The launch is part of a series of tributes to honor the 20-year legacy left by the three-time F1 world champion, bringing exclusive content to the driver’s millions of fans.
The Instagram account contributes to consolidate the presence of authorized content about Ayrton Senna on social networks– a multi-platform effort in the digital and mobile world.
Ayrton Senna’s Instagram profile will feature completely different content from the driver’s other online channels (website, Facebook and Twitter, also launched in 2014).
Fans will find exclusive pictures from Senna’s career, interactive posts, details about trophies and cars and trivia regarding the driver’s life. To start following the driver’s Instagram profile, just search for “Oficial Ayrton Senna” in the app.